His business is transporting containers over land, air, or sea, just as his competitors do. What makes Simón Cohen’s logistics company Henco Global different is a positive culture of wellbeing. This philosophy, which he picked up during his time as a high-performance swimmer, has brought positive results, as the firm has been recognized as one of the best companies to work at in Mexico.
Simón Cohen graduated with a degree in International Business from Tec de Monterrey. He’s the founder and CEO of the logistics and transportation company Henco Global.
How do you define your company?
We’re the most important logistics operator in Mexico, with presence in Central America, South America, and Asia. What’s important to us is the impact we have on our collaborators, not the size of the company. I’m my own competitor: I ask myself what I did I better today than I did yesterday.
What sets you apart from the competition?
There’s no magic to it. It’s my job to move containers, which is the most boring thing in the world, but we give it a dash of joy and positive energy. It’s all about the culture. Anybody can move containers, but the company’s essence is what makes it unique.
Can happiness transform business?
We’re a happiness company that happens to do logistics. For us, the end goal is conveying happiness to everyone. It’s in our DNA. The secret is doing everything with love and passion. You treat people as if they were your children, your brothers, your friends. We’re all equal.
How has being a sportsman benefited you?
When I was at Tec de Monterrey, I was a national and Central American champion. However, when your goal is getting to the Olympic Games and you don’t make it because you’re not good enough, you have to accept your flaws and virtues. I learned a lot of things besides sacrifice. One of them, for instance, is that when you really want something, even though you don’t achieve your goal, the path is really important.
What role did Tec de Monterrey have in your training?
Firstly, it taught me how to work under pressure. Secondly, it taught me about networking. You don’t know who’s sitting right next to you, and you don’t know if that person can help you today, tomorrow, or 25 years down the line. I also learned to work in a team, discipline, technical knowledge, and everything involved in university life. Those who say they’re not going to study anymore don’t know what they’re missing.
*This article was published in the 27th issue of Tec Review for the months of January-February, 2020.